Big Opportunities for Resellers and MSPs Around Microsoft Products The big opportunities for resellers and MSPs around Microsoft products lie in adding value and differentiating their overall offering. Adding value to Microsoft Teams with Teams Phone and applications such as call analytics, recording, and voice analytics enables customers to enhance productivity and efficiency and maximise…
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More coffee and less online meetings! Whilst that may sound a bit flippant, the concept is important. Our working lives and routes to market are becoming increasingly digital, so it is vital to remember that people buy from people. It’s the human connection, building trust and making time for one another that leads to strong…
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Key Areas of AI Utilization Within the Channel Many in the channel are already using AI tools like Chat GPT and Microsoft’s Copilot to increase efficiency. However, in many cases, it has been an individual’s choice to use AI to improve their own personal productivity. The next stage is for the use of AI to…
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Is the Purchase Funnel a Useful Model for the Channel? The purchase funnel has long been a staple of sales and marketing strategies, but is it still relevant in today’s evolving marketplace? While theory and practice can differ significantly, the growing reliance on digital marketplaces is proving the purchase funnel to be an increasingly valuable…
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The Biggest Challenges Facing Sellers in the Channel In today’s crowded market, resellers often struggle to differentiate themselves, both in terms of their technology offerings and their approach to sales. This competitive environment frequently results in a race to the bottom, as resellers feel compelled to compete on price rather than on the value they…
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Following the partnership announcement earlier this year, PingCo and Tollring are excited to introduce the integration of Tollring’s Analytics 365 Call Analytics service within PingCo’s TCAP Service Hub. This integration allows customers to easily self-provision Analytics 365 Call Analytics directly through TCAP in just minutes, bringing enhanced analytics capabilities seamlessly into the Microsoft Teams ecosystem….
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