Is the Purchase Funnel a Useful Model for the Channel? The purchase funnel has long been a staple of sales and marketing strategies, but is it still relevant in today’s evolving marketplace? While theory and practice can differ significantly, the growing reliance on digital marketplaces is proving the purchase funnel to be an increasingly valuable…
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The Biggest Challenges Facing Sellers in the Channel In today’s crowded market, resellers often struggle to differentiate themselves, both in terms of their technology offerings and their approach to sales. This competitive environment frequently results in a race to the bottom, as resellers feel compelled to compete on price rather than on the value they…
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Tollring is proud to announce that all three of our SaaS Analytics 365 solutions for Microsoft Teams – Call Analytics, Call Recording with AI Analytics and Collaboration Analytics – have attained Microsoft Azure IP Co-Sell Eligibility status. This valuable qualification enables Tollring’s Analytics 365 Suite to add value to end customers whilst reducing their Microsoft Azure…
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Insights From Greg Easton, Head of Business Development at Tollring Core Features and Capabilities for Modern Call and Contact Centre Solutions Self-service, personalisation, and automation have become essential components of modern call and contact centre solutions, benefiting both customers and employees. These features empower customers to handle various actions independently while enabling staff to automate repetitive…
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The unified communications (UC) market is undergoing a rapid transformation, driven by the rise of platforms like Microsoft Teams. These changes are reshaping the dynamics between vendors and their reseller and MSP partners. As these relationships evolve, so do the challenges and opportunities. How Tollring’s Reseller Relationships Have Evolved In the past three years, Tollring…
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Tollring is proud to announce its victory at the Comms National Awards 2024, where we won Best Call Management Solution for the third consecutive year. The accolade marks our sixth win in this category over the past nine years and is a crowning achievement for our 30th anniversary celebrations. The award ceremony, held on 26th…
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