Will digital communications overtake voice for customer engagement in 2020? As omni-channel customer experience solutions gain traction, organisations need to think carefully about how voice communication fits into their pre- and post-sale customer engagement plans. A report entitled “State of Customer Experience 2017” from West (now Intrado) stated that “88% of organisations are expecting digital…
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Deep Insight in an Omnichannel World The customer landscape is changing with the rise of the younger ‘millennial’ generations. These customers are more tech-savvy and are looking for a better experience when considering the different channels of communication at their disposal such as online chat, SMS, email, social media, and newer options like WhatsApp for…
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How can analytics be used as a source of new business? With analytics, businesses can understand how to achieve the best performance possible within the constraints of their technical and commercial resources. There are two key ways: customer segmentation and customer experience. Whilst previously the domain of larger enterprises, SMEs can now access essential analytics…
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Novum Networks, a leading provider of unified solution technology in Australia, is transforming customer experience using Tollring’s iCall Suite cloud analytics across its complete service portfolio. With the enhanced analytics service, Novum Network’s partners and customers can now analyse the whole customer experience, better manage customer relationships, and strive for excellence in customer service. iCall…
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International software developer Tollring today announces a new version 3.7 of iCall Suite expanding the delivery of relevant, actionable customer data into the hands of SME and mid-market enterprises, to maximise SLA-driven productivity. The enhanced set of modular customer interaction analytics and call recording tools enables all size of organisations to use analytics to make…
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By 2020, customer experience (CX) will overtake price and product as the key differentiator as more businesses plan to distinguish themselves based on CX (source: Walker Information Inc.). How employees deal with end customers is an important focus area. To maintain or improve customer experience, businesses must understand that every employee can influence CX, whether…
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