Tollring Strengthens Seven-Year Relationship with BT Wholesale

Tollring and BT Wholesale partnership
Tollring Strengthens 7 year relationship with BT Wholesale

Uxbridge, UK – 2nd May 2023: Tollring celebrates the renewal of its contract with BT Wholesale for the seventh year. The arrangement includes the continued supply of Tollring’s market leading call analytics, supported by comprehensive customer engagement and sales enablement programmes to drive business growth.

BT Wholesale, one of Europe’s largest wholesale telecoms providers, delivers value to channel partners’ propositions with iCall Suite call analytics. Tollring call analytics deliver business critical customer interaction data, to help organisations improve staff productivity at every customer touchpoint and maximise customer satisfaction. Furthermore, to ensure a seamless and easy experience for new customers, provisioning of call analytics is fully integrated into BT’s own ordering system via API.

Working collaboratively with BT Wholesale, Tollring will continue to develop its customer engagement and sales enablement programmes, including fully branded support materials. Additional initiatives include tailored webinars, bitesize tutorials and libraries of sales support material. These programmes add further value, helping partners and end customers to benefit from leveraging business-critical call data to drive customer experience.

Thea Tanner, Commercial and Propositions Director at BT Wholesale says, “Call analytics plays an important role in BT Wholesale and is highly valued across our business customers and channel partners. It provides both BT and our partners with competitive differentiation, enabling proactive customer management, helping to drive retention, loyalty and satisfaction, and not least, increase revenues. We have developed a strong partnership with Tollring, and the new contract allows us to build on this foundation.”

Richard Jones, Commercial Director at Tollring says, “We are delighted to extend and further strengthen our relationship with BT Wholesale and we look forward to implementing the exciting plans that we have in place for 2023. Every year, our relationship becomes more established and our software products become more mature and complete in functionality.”