NUWAVE Partners with Tollring to Enhance UC Visibility with Analytics 365 Call Analytics
NUWAVE Communications has chosen to integrate Tollring’s award winning Analytics 365 into its Unified Communications (UC) offering.
By embedding analytics directly into the lifecycle of UC, NUWAVE moves beyond enablement and into optimisation, giving end customers the ability to understand, measure and continuously improve their environments. For partners, it creates new opportunities to deliver ongoing services, strengthen customer relationships and drive additional revenue through insights-led engagements.
NUWAVE supports a global ecosystem of carrier partners, including tier 1 carriers, service providers and channel partners across the UK, Europe, North America, and other international markets.
As adoption of UC platforms like Microsoft Teams, Webex and Zoom accelerates, often across complex, multiple-platform systems, visibility has become a major challenge. Many businesses struggle to see how their systems are performing or how employees are using them. At the same time, providers are under pressure to deliver ongoing value, not just the initial setup.
With Tollring’s Analytics 365 Call Analytics, NUWAVE ’s end customers can now continuously optimise their UC services. The integrated analytics give users clear insights to improve performance and user experience as well as identify areas for efficiency gains and make better informed decisions. At the same time, partners can offer ongoing services that build stronger relationships and create new revenue opportunities.
Mark Bunnell, COO of NUWAVE Communications says, “This partnership is particularly relevant in the UK market, where adoption of Microsoft Teams and cloud-based communications continues to accelerate across enterprise and public sector organisations. This collaboration strengthens our ability to support UK partners and customers with data-driven insights that improve operational efficiency and long-term value.
“We selected Tollring because they are a proven leader in turning communications data into actionable business intelligence. Tollring’s approach aligns closely with how we view the future of Unified Communications. It’s not just about enabling voice, it’s about delivering the visibility and insights needed to continuously optimise performance, user experience and business outcomes.
By integrating analytics into its iPILOT platform and wider partner programmes, NUWAVE is enabling partners to deliver insight-led services that strengthen customer relationships, improve performance outcomes and create new commercial opportunities.
The solution will be supported through NUWAVE Academy training, joint webinars, and targeted go-to-market initiatives, positioning analytics as a core component of modern UC delivery rather than an optional add-on.
