Category: SME

call recording

Call Recording Trends in 2019

After GDPR: how have call recording solutions evolved? Although rules around call recording have tightened and businesses recording calls for general purposes need to actively justify legality, the need for consent to record a call in line with the six GDPR conditions has had a positive effect on call recording applications, both in terms of…

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Insight beyond the contact centre: what role does business-wide analytics play in enhancing customer experience?

  Customer experience and digital transformation  Ultimately, customer experience is all about accessibility and insight.  It is important to make it easy for customers to engage, in the way they prefer, whilst also understanding and reviewing this engagement to ensure it is effective.  For many organisations, this translates to funnelling every customer interaction via a…

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Unified Communications for SMEs

SMEs face many challenges including maintaining competitive advantage. Finding and retaining customers is a challenge, as well as staying ahead of the competition. Differentiation is and will always remain a key driver for SMEs. To survive one must stand out from the crowd and demonstrate capabilities that their peers may not have, however managing the…

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